The receipt data landscape has experienced disruptions and discontinuations in the past 12 months. However, in the face of shifting shopping patterns, we make a case for how receipt data can provide value alongside more conventional transaction data. We will outline the current state of the offline receipt data landscape and highlight new products coming to market.

OFFLINE RECEIPT DATA RECAP

Previous intelligence reports: Receipt data revisited, The evolution of e-receipt data and Spotlight on: E-receipt data have outlined at length the characteristics of receipt data, as such, this report will not go into the same depth. 

Instead, this intelligence piece will focus on how to track brick-and-mortar retailers and manufacturers. To do this we will prioritise providers with offline receipt data, viewing it as a stronger method to capture in-person shopping activity compared to e-receipts. 

UNDERSTANDING CHANGES IN THE RETAIL SECTOR

In-store shopping still plays a significant role in the retail sector. Analysis by Capital One, a US bank and credit card issuer, estimated that in 2023, US brick-and-mortar retail sales totalled over $7.07tn compared to $1.26tn spent online.