Event Recap: Geolocation Deep Dive
Sondra Campanelli, Head of News and Marketing (London)
Over the last year, investors have opened their eyes to all the ways that geolocation data can be used to better understand human behaviour. From tracking consumer shopping habits to assessing the health of travel companies and ensuring that people are complying with stay-at-home orders, geolocation is a data source that experienced a renaissance in 2020.